Site analysis
Client : MyPathLab
Website :http://www.mypathlab.com/
Site Analysis : - Color theme – warm colors (orange,yellow, white, same as logo)
-Directionformal,static,minimal,clean
-Less advertising banners-Has paypal option
-Logo at top left-Navigation at top easy to navigate
Client Analysis :- The Largest Medical Testing Group in the region
Established in 1952
Providing its services to the medical fraternity and the general public in Malaysia
Vision : To become the largest private healthcare and medical testing group in Asia.
Mission : To be the leader in our business of providing technologically-advanced healthcare services and products to satisfy the needs of the community.
Corporate Creed : P roviding excellent service is our goal
A ssuring customer satisfaction is our role
T eamwork is practiced to ensure improvement
H elping to serve the community is our commitment
L eading the industry is our vision
A chieving quality in our organization
B eing reliable in all our actions
Goals :- To be the leader in providing healthcare services and products
-To gain the web viewers trust
-Having promotions to increases business
-Giving some sneak peak information on health care to draw some attention
-E-pal members gain benifit
Target Audience : -Adults (21 and up)
-Customer and Consumers
-Those who seek medical attention
Competitors : www.cli-online.com - nice color, typeface, logo design
www.clinical-labs.org - clean navigation
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